Experienced SALES PROFESSIONALS

Let's be realistic here. Planning a successful business is difficult. Every new vendor wanting to break into a new country is generally looking for the big Purchase Order and wants to be on the shelves of every account they can. Which, in the end, could be costly with poorly managed marketing plans and understanding of the consumer marketplace. The right Canadian Sales Agency and Rep Firm can help change that.

Unless you have a vault of financial resources to support the launch of your product into a new market, it may be a better strategy to take one step at a time. There is a lot at stake with risk/return management that going everywhere at one time can be not only financially crippling, but self destructive in developing partners who will help you get your message out.

But, if you plan your business right, it doesn't have to be so scary. In fact, planning for your launch can be less complicated with the right information and the right communication. With ELSA Group we can help you plan, launch and build a sales forecast that will be complete and realistic and within your budget.

Facing this reality is usually tough for new companies and expected by current players.  No retailer is ever in a position that when meeting with a buyer, they say "I have 4 feet of free space and I am just looking for product to put in it."

What ELSA Group Inc. brings to the partnership is over 50 years of experience in launching and growing business in the market with sound strategies and solid management.  We can bridge that gap and find the opportunities through the challenges that arise.